Intelligence, discreetly held.
Official identity, voice, and asset kit for X-Finder — the private AI dealmaker for licensed Dubai real-estate professionals.
Brand essence
Positioning
First to the owner.
X-Finder is an AI dealmaker for Dubai property. From a listing URL or one plain-English sentence, it surfaces who owns the asset, who is ready to sell, the true net return, and a drafted first message — before competing agents finish researching.
Audience
Licensed desks only.
B2B · invitation-only · brokerages and solo agents in Dubai. Not consumer-facing. Position as professional intelligence — never as a data broker, scraper, or credit product.
The numbered account for Dubai property. Intelligence, discreetly held. Primary tagline · use on end cards, footers, and hero lines
Pillar
Owner intelligence
Listing → verified owner dossier with contact where available.
Pillar
Seller radar
Signals for vacancy, long-listed, overseas owner, and urgency.
Pillar
True net return
Yield after service charge and realistic costs — not portal headline.
Logo & mark
The primary mark is the bullion seal: a square engraved plate with a serif X in brass gradient. Pair with the wordmark X-FINDER (X in white, FINDER in gold) when space allows.
Primary seal · darkPrimary seal · light
Horizontal lockupClear space: minimum padding equal to the inner hairline inset (≈12% of seal width) on all sides. Minimum digital size: seal 24px · lockup 140px wide.
Do
- Use official SVG/PNG assets only
- Keep double hairline inset visible
- Place on obsidian or warm off-white
- Use brass gradient on the X letterform
Don't
- Rotate, stretch, or add drop shadows
- Outline the seal in neon or blue
- Replace serif X with a sans glyph
- Animate the logo spin or pulse
Color system
Palette name: Sovereign Ledger. Warm obsidian blacks — never navy. Champagne gold is scarce: CTAs, seal, verified states, prices. WhatsApp green is the only saturated accent elsewhere.
Typography
Three voices — never mix roles on the same line.
Microlabels: 10–10.5px, letterspacing 0.14–0.18em, uppercase. Section indices: 01 / 02 / 03 registry style.
Voice & messaging
Tone: private bank meets terminal. Confident, discreet, expensive — never hype, never bro-talk, never technical leakage.
| Use | Example |
|---|---|
| Hero | In Dubai the deal goes to whoever moves first. |
| Product | One sentence in. The owner, the timing, the true number, the message — out. |
| CTA primary | Start free trial · Enter console · Request access |
| Concierge | What may we arrange? |
| Verified | Every dossier carries one mark. Verified. |
| Avoid | Scraping, hacking, database leak, government data, guaranteed owner |
Product surfaces
Console
xfinder-ai.com/ai
Flagship desk — Ledger Book layout, dossier cards, AI search.
Extension
Chrome / Edge
Listing-side intelligence on major Dubai portals.
Visual rules
Do
- Gilt rule (1px gold gradient) at top of viewport
- Engraved plates with hairline borders
- Brass gradient on primary buttons
- Mono for every number, ID, phone, price
- Indexed lists (01, 02, 03) not bullet menus
Don't
- Backdrop blur, glassmorphism, pill buttons
- Blue/navy palettes or neon gradients
- Spinning logos or gradient blobs
- Consumer fintech or crypto aesthetics
- Show backend source names in marketing
Download assets
Official files for partners, creators, and press. Internal film masters live in repo ad-kit/ (not public CDN).
Creators & campaigns: /creators · Questions: access via /trial
One-pager summary
What: X-Finder — AI dealmaker for Dubai property. Owner dossiers, seller signals, true net ROI, first-contact drafts.
Who: Licensed brokerages & agents · invitation-only · B2B.
Why: Same listings. The desk that reaches the owner first wins.
How: Console · Chrome extension.
Contact & links
xfinder-ai.com
Console: /ai · Trial: /trial
Intelligence, discreetly held.